HubSpot - Helping Local Government
Centralize Communications on 1 platform.
Oversee and manage, approve all posts to ensure consistency.
Use the Social Media tools to create and share messages. Plan social messaging in advance. Utilize the marketing calendar. Drive and track engagement.
News - Announcements
Facebook Live - Zoom Meetings
Use social tools to connect with your people. You'll use this much like the mayor's office. Use landing pages to showcase your projects, voting record, stance on issues, etc.
Use forms and meeting links to schedule meetings and get feedback.
Create a landing page for anonymous tips via online chat.
Share good news stories and office spotlights.
Use forms to get input from the community and staff.
Promote safety best practices.
Local Businesses are your customers. Use HubSpot to support economic development efforts.
Grants, Loans, Incentives
Spread the good news and build your city's brand with story telling.
attract New Residents
Optimize new and existing content to attract site traffic and increase program awareness with blogging, microsites, social media.
Events, Programs, Services...
Get the word out and boost participation. Show your vibrancy.