HubSpot - Helping Local Government
Centralize Communications on 1 platform.
Oversee and manage, approve all posts to ensure consistency.
Mayor's Office
Use the Social Media tools to create and share messages. Plan social messaging in advance. Utilize the marketing calendar. Drive and track engagement.
Celebrate Staff
News - Announcements
Recent Projects
Facebook Live - Zoom Meetings
City Council
Use social tools to connect with your people. You'll use this much like the mayor's office. Use landing pages to showcase your projects, voting record, stance on issues, etc.
Use forms and meeting links to schedule meetings and get feedback.
Police
Create a landing page for anonymous tips via online chat.
Share good news stories and office spotlights.
Use forms to get input from the community and staff.
Promote safety best practices.
Support Industry
Local Businesses are your customers. Use HubSpot to support economic development efforts.
Economic Development
Workforce Development
Job Site
Job Training
Job Openings
Grants, Loans, Incentives
Special Programs
Community Development
Storytelling
Spread the good news and build your city's brand with story telling.
Blogs.
Landing Pages.
Microsites.
Social Media.
attract New Residents
Optimize new and existing content to attract site traffic and increase program awareness with blogging, microsites, social media.
promote events
Events, Programs, Services...
Get the word out and boost participation. Show your vibrancy.